# This thread helps explain how Taylor Swift, Frank Ocean, and Christopher Nolan consistently generate great work ![rw-book-cover](https://readwise-assets.s3.amazonaws.com/static/images/article1.be68295a7e40.png) ## Metadata - Author: [[Julian Shapiro]] - Full Title: This thread helps explain how Taylor Swift, Frank Ocean, and Christopher Nolan consistently generate great work - Category: #articles - URL: https://twitter.com/i/web/status/1457422738491011079 ## Highlights - Chase your enthusiasm down a rabbit hole—even if you're not sure it’s the best one. You only need to start with something halfway good to later discover something great beyond it. - If you can reliably produce good work via imitation, it means you understand the mechanics of your craft. Once you’ve achieved that, it’s easier to break free from those mechanics in pursuit of origination. Origination is how you achieve greatness. - Tags: [[creativity]] [[favorite]] - A craftsperson’s process is 90% routine followed by 10% controlled chaos. The sparks that occur between the two create the magic.